Martin Brooks  112-20 72nd Drive C31
Forest Hills, NY 11375
Phone: 917-887-6450
Email: mbrooks@nyintermedia.com

SUMMARY OF QUALIFICATIONS
Internet - New Media - Publishing - Traditional Media

Executive with experience as Consultant, Vice President, Publisher, and Director.
Managed ongoing platform and site redevelopment, operations, and financial reporting of 40+ e-commerce sites for a major New York b-to-c concern by developing highly efficient procedures, processes, and tracking mechanisms.
Reduced front-end IT development and operations costs by 70% at bol.com (Bertelsmann).

Responsible for 34% of non-advertising driven division profit at Reed-Elsevier.

Front-end management, development and operations of international e-commerce sites in 14 countries that market books, music, video, software, and e-books.

Experienced presenter at industry conferences. Published Contributions in Emedia: The Digital Studio Magazine, CD-ROM Professional: The Magazine for CD-ROM Publishers and Users, The Laserdisk Professional: The Magazine of Optical Information Systems, and other publications.

Affiliations: EbXML EDI Standardization Committee of BISAC, Member; Audio Engineering Society, Member; Society of Motion Picture and Television Engineers, Associate Member.

Software: Microsoft Office, Adobe Photoshop, PageMaker, Visio.

PROFESSIONAL EXPERIENCE
NEW YORK INTERMEDIA AUTHORITY, New York, New York
1996 - 2000; 2002 - Present
An independent consultancy providing strategic and management services in the areas of electronic publishing, web development, and e-commerce.

Independent Consultant - E-Commerce, New Media, and Electronic Publishing

* Provide general IT product development and operations management for e-commerce, including user-interface design/review, database acquisition and analysis, and EDI.
* Hired for proven track record in managing highly complex web development.

Recent and Ongoing Client Projects
* Managed ongoing platform and site redevelopment, operations, and financial reporting of 40+ e-commerce sites for a major New York b-to-c concern.
* Facilitated database acquisition and integration for consumer trade book operation.
* Negotiated sales strategy and contract between major database publisher and large consumer-based retail direct/online book club operation.
* Oversee the development and operations of three websites for NYC-based musicians.
* Perform services for Dolby Laboratories, evaluating quality of the film print and overall presentation.
* Contributed to 77-WABC, New York 2002 "Rewound" 12-hour radio special; material also used on NPR Radio.

bol.com PRODUCT DEVELOPMENT, INC. (BERTELSMANN), New York, New York
1998 - 2002
A major e-commerce venture to market books, video, music, and e-books in 14 countries in Europe and Asia.

Director, Front-End Development and Operations (2001-2002)
Director, Database, Operations, and EDI (1999-2000)
Consultant (1998-1999)

* Managed front-end, development, and operations of e-commerce sites in 14 countries that market books, music, video, software, and e-books.
* Reduced front-end IT development and operations costs by 70% during last year of operation.
* Developed processes to enable a multilingual presentation using a single database structure.
* Served as responsible party for the following: search, search results, product and biographical pages, country business rules, product database development and content acquisition (including metadata, audio clips, product images), DTD and load processes; EDI, back-end operations, technical implementation of coupons and affiliate programs, conversion to Euro, and new platform due diligence.

REED REFERENCE PUBLISHING (REED-ELSEVIER), New Providence, NJ
1986 - 1996
A leading publisher of databases, directories, metadata, and abstracts for the library, retail, legal, corporate, and consumer markets in electronic and traditional media.

Sr. Vice President and Publisher, Electronic Publishing/Business Manager, Bibliographic Publishing (1995-1996)
Vice President and Publisher, Electronic Publishing (1995)
Vice President, Electronic Publishing (1991-1994)
Executive Editor, Electronic Publishing (1986-1991)

* Contributed to Executive Committee as senior executive of electronic publishing.
* Executed strategic planning, new business development, product development, marketing, and P&L.
* Directed Electronic (CD-ROM, Internet, Online, and Site Licensing) publishing for R.R. Bowker (bibliographic), Martindale-Hubbell (legal), National Register Publishing (corporate) and Marquis Who's Who (biographical).
* Oversaw CD-ROM development at Bowker-Saur (UK) and K.G. Saur (Munich).
* Secured strategic alliances and licensing with AAP, NACS, and ABA to co-manage PUBNET book ordering transaction system and with AAP for development of digital content numbering system; also secured alliances and licensing with major online and OPAC vendors in addition to retail kiosk vendors.

Web

* Books Out of Print
* Martindale-Hubbell Law Directory
* Reed Reference Publishing marketing site

CD-ROM

* Books in Print with Book Reviews
* Variety's Video Directory
* Corporate Affiliations
* Advertiser and Agency RedBooks

* Martindale-Hubbell Law Directory
* Marquis Who's Who
* Reader's Advisor
* Sci-Tech Reference

* Children's Reference
* Publishing Market Place
* INGRAM-Books in Print
* Bowker-Whitaker Global Books in Print

Print

* Software Encyclopedia
* Sci-Tech Books and Serials in Print
* Directory of American Research and Technology
* Children's Books in Print
* A line of 30 titles of children's book bibliographies

CBS EDUCATIONAL AND PROFESSIONAL PUBLISHING, New York, New York
1978 - 1986
Director, Software Development (1984-1986)
Manager, Software Development (1983-1984)
Manager, Audio/Visual Development and Recording Operations (1981-1983)
Manager, Recording Operations (1978-1981)

* Led acquisition, development, production, and quality assurance of software, video, audio, and multi-image products and presentations, with 60 major software projects reaching the marketplace by Fall 1986.
* Negotiated contracts and developed budgets, collaborating with Sales, Marketing, Production, Process, Design, and Manufacturing to assure a high quality and timely product release.
* Received Family Computing Magazine Award for T-Rex: The Dinosaur Survival Adventure, a multimedia project.
* Supported Voyage of the Mimi, an award-winning video, print, and interactive software program designed to teach science, math, and problem-solving skills.
* Received CEPP Outstanding Achievement Award (1980); also member of CEPP New Technology Task Force.
* Produced 5-site marketing and sales teleconference with WNET-13 Net-Telicon.

OTHER EXPERIENCE

G&T HARRIS RECORDING
Senior Recording Engineer, Music and Multimedia
CINEMA SOUND LTD.
Recording Engineer/Producer, Spots, Radio Syndication, Educational
NYC BOARD OF EDUCATION
Instructor, TV Production
B. EICHWALD & CO. (UNITED NATIONS)
Recording Engineer, Foreign Language News

EDUCATION
University of Warwick, Business School Professional Development Program
Certificate
New York School of Education, Institute of Media Studies
12 credits toward MFA
Brooklyn College School of Education
Graduate Education Courses
New York University School of the Arts, Institute of TV and Film
BFA/TV-Film
New York Institute of Technology
Television and Media Production
Northeastern University
Electrical Engineering/Programming

TRAINING

CIO Enterprise Value Retreat - IT in the Late 90's: Industry & Organization Transformation
CBS School of Management, Graduate
Finance and Planning for the Publishing Executive
Negotiating Skills
Managing Time and Manpower
Personnel Policies and Procedures

ACTIVITIES
AWARDS JUDGE

LMP (Literary Market Place) Awards
Judge 1996; Chair, Technical Communication 1993-1995
NY Book Show - Packaging for Electronic Media Award
Committee Member

AFFILIATIONS
EbXML EDI Standardization Committee of BISAC
Member
Optical Publishing Association
Founding Board Member (former member)
Information Industry Association
Member
Audio Engineering Society
Member
Society of Motion Picture and Television Engineers
Associate Members
Special Library Association
Former Member
Software Publishers Association
Former Corporate Member

PUBLICATIONS
PBS radio segment. Actuality Contributor. "When the Beatles Came to America," Broadcast February 2004.

Emedia: The Digital Studio Magazine. Cited in "In the Days Before DVD" and "Editorial," September 2003.

77 WABC, New York, 12-hour radio segment. Contributor: "Rewound," Broadcast May 27, 2002.

CD-ROM Professional: The Magazine for CD-ROM Publishers and Users. Editorial. "Multimedia and the Future of CD-ROM". Vol. 4, Issue 5. September 1991, Pemberton Press.

The Second Generation of CD-ROM. Contributing Author. Information Industry Association, 1990.

NFAIS Newsletter. "CD-ROM and the Next Wave of Technology". National Association of Abstracting and Information Services. Vol. 32, Issue 11. November 1990.

The Laserdisk Professional : The Magazine of Optical Information Systems. "Bowker's Ingram-Books in Print Plus: A Case Study". Vol. 2, Issue 4. July 1989. Pemberton Press.

The Laserdisk Professional: The Magazine of Optical Information Systems. Editorial. "User Interface and the Apple Lawsuit". Vol. 1, Issue 4. November 1988. Pemberton Press.

CD-ROM: Fundamentals to Applications. Contributing Author. 1988. Butterworths Publishing.

CONFERENCE PAPERS

SIMBA Directory Conference, 1996 General Session, 1995 Breakout Session

Online/CD-ROM Show
Texas Library Association
Special Library Association
American Library Association
COMDEX
Information Industry Association
New England Library Association
NFAIS
Publishers Weekly Publishing Expo
CD-ROM Expo